Are you struggling to choose the best affordable email marketing services for your business? While there are numerous service providers to cater to your needs, you need a product that can bring more than your audience back to your website, increase engagement and sales of your products and services.
Why Email Marketing is Important
The rise of email marketing tools indicates the popularity of email marketing as a most reliable and robust workhorse even today.
- You can access more insights and data about your customer using email marketing tools.
- you can easily switch providers once your email list is ready.
- It is very fast to integrate a sign-up form create a template, and email everyone.
- It is easy to use for newbies.
- Moreover there is the option of a free trial.
Why Email Marketing is Important
Email marketing software serves more purposes than a newsletter and email sending tool. Before zero-in on a tool, you must look for the following
- Drag and drop editor: this helps you to customize your email templates.
- Your software must support different types of campaign
- Like, including regular newsletters, A/B tests, and autoresponders.
- Your email marketing tool must support automation like an autoresponder or targeted automation campaigns.
- A good marketing automation software allows you to create your own form to capture subscribers
- Your email software must be easily integrated with any applications like your blog, online store, CRM, an analytics tool.
Well, undoubtedly it is your right decision to add email marketing to your marketing strategy. You get better user engagement, rising sales, good customer communication, more subscribers, timely nurturing of users using a blog post, product, services, and deals.
A close look at the following factors can help you pick the best affordable ESP (Email service provider)
1) Type of your business
2) Features of the ESP
3) Pricing
There are a plethora of email marketing service providers in the market. I am listing here for your reference the best affordable email marketing services which offer essential features to suit your specific business requirements like type of business -beginners, startups, bloggers, digital marketer or entrepreneur, features, and pricing.
Here you go
If you are looking for automation with better results Activcampaign takes the lead.
Who is it for?
This is particularly useful for small businesses which make use of email communications into sales channels.
What is in there for you?
- Excellent customer support
- You can easily manage sales directly from the backend and focus on “at-risk” or “ hot leads”
- Great templates with clean and responsive design.
- You can automate everything based on your website visitor’s behavior with complex if/when/then logic.
How much will it cost you?
- The prices are affordable.
- Also you can add live chat to your site and build landing pages. It has good deliverability rates.
It is considered the best, smart, and cost-effective email marketing platform that is gaining a lot of popularity.
Who is it for?
It is an email marketing service, especially for professional bloggers.
What is in there for you?
- It is simple to use.
- It has a drag and drops email builder, a simple-to-navigate dashboard to send out an email.
- It has a clear intuitive interface, easy to use tags and segments to organize your subscribers.
- It includes features like attractive customizable opt-in forms, RSS feeds, reporting, and tracking conversions.
- Powerful integrations like Payment portals, Lead capture, Webinar services, Scheduling, Giveaways,CRM, Landing page, and so on.
How much will it cost you?
The basic plan starts from 29$ for 1k subscribers including unlimited email sends and customizable forms.
Who is it for?
Getresponse is a Free Email Marketing Software for Online Creators.
What is in there for you?
- It is a free Email Marketing service for online creators.
- It is GDPR compliant.
- Easy to implement and affordable email marketing service for online marketers.
- It offers integrated features like email marketing, landing pages,CRM, webinars, and autoresponders
- It offers inbuilt 500+ attractive design customizable Email Newsletter Templates.
- It shows emails that display perfectly on any device screen.
- It Maintains an average deliverability rate
- You can land your email timely in the subscriber’s inbox as per their time zone.
- Tracking email sends, reads, opens, clicks unsubscribes, and social shares are very easy.
- You can track your subscribers over the globe in real-time.
- Get a view of contacts over the globe in real-time. See who has received your email, opened it, clicked it, or unsubscribed.
- 24/7 customer support.
How much will it cost you?
- It Starts from $15/month
- It offers 30 days of free email marketing trial account. No credit card information is required
- Their basic plan starts at $15 for a list size of 1000 billed monthly.
Who is it for?
Email Marketing service for smart marketers.
What is in there for you?
- You can customize and design great looking emails that look attractive on any device
- You can drive sales by keeping the audience engaged and building relationships.
- Not only this you get powerful list-building tools.
- You can do Social Posting, Inbox, Scheduling, and Analytics.
How much will it cost you?
It offers two bands.” Email “ starting at 1289INR/ month and “Email Plus”2900INR/month
Who is it for?
Best, Powerful, Affordable, and simple email marketing tool for startups and beginners!
What is in there for you?
- It is a GDPR Compliant Best Free Email Marketing App
- It has good tracking ability.
- Sendinblue gives you access to email marketing, SMS marketing, Chatbot, Landing page builder, Signup forms, and Facebook Ads.
- It can deliver relevant messages timely to your leads and customers based on the triggers or any action taken by the user like filling forms, registering for blogs, and so on.
- There is a dedicated IP to add your digital signature in you emails
- You can integrate all of your marketing tools and apps like Landing page providers. Shopping carts, Google Analytics, OptinMonster, WooCommerce, and more.
- You can do comprehensive tagging and event tracking.
- You can Segment your contacts based on demographic or behavior like click, open, etc., send emails or entire campaigns with if/then logic, respond to product purchases, delay messages, and much more
- You can set up your Facebook ad campaign and attract a large audience.
- You can hold engaging conversations due to its capabilities to track product purchase behavior, website visits, email behavior, funnel responses to custom events, and more.
How much will it cost you?
Sendinblue forever free plan costs you to send 300 emails/day for unlimited contacts.
In my honest opinion, this list talks about the best affordable Email Marketing Services for your business. What’s your opinion? Please share.